Sales were up, yes. But not enough to sustain the experiment.
Numbers, you say? Previously, sales were about 1 per day, 30 per month, of all three Skeptical Juror books combined. We cleared about $2 per book, because $2.99 qualifies for a 70% royalty on Amazon.
With a price of 99 cents, Amazon only allows a 35% royalty, or 35 cents per copy. So we have to sell around 7 times as many copies to break even.
We only sold about 60 copies in the month of the experiment.
So, we have to try harder to publicize the book, because frankly, if you're going to buy at 99 cents, shouldn't you be interested enough to buy at $2.99?
0 comments:
Post a Comment